Web Marketing Manager
Russell Tobin
About the role
Position
- Web Marketing Manager
- Fortune 50 e-commerce and retail company
- New York, NY
Pay Rate
- $45/h - $55/h on W2, depending on experience
Responsibilities
- Create, modify, and maintain content for global marketing websites and other owned & operated web properties
- Lead new website launches in new markets with cross-functional teams
- Create standard operating procedures (SOPs) for all website work and maintain all documentation related to the website on the internal Wiki
- Build and maintain a complete web testing strategy and roadmap
- Lead website performance analytics, including KPIs, testing plans, and optimization across all countries
- Define and plan the global web strategy, including website architecture, user experience, feature enhancements and localization process
- Serve as technical subject matter expert for digital experiences, analytics, SEO, web production and system integrations
- Maintain high standards of QA and attention to detail while publishing content across web properties
- Collaborate with cross-functional teams to maximize reach of web content efforts and ensure alignment across channels and teams
- Manage multiple priorities as an independent, self-starter with excellent time management
Requirements
Top 3 Must Have Hard Skills
- CMS publishing experience
- Analytic tool experience; Adobe
- Inter web request experience
Nice to Haves
- Brightspot experience
- Experience with B2B marketing websites
- Partnering experience
Benefits
Russell Tobin offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
Equal Employment Opportunity
Russell Tobin is an equal opportunity employer. We do not discriminate on the basis of the race, religious creed, color, national origin, ancestry, physical disability, mental disability, reproductive health decision making, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.
Fair Chance Employment
Russell Tobin is a Fair Chance employer. We consider all qualified applicants, including those with criminal histories, in a manner consistent with applicable state and local Fair Chance laws and ordinances, including, the California Fair Chance Act and all applicable local Fair Chance ordinances.
Accommodations
We are committed to providing reasonable accommodations to applicants and employees with disabilities. If you require a reasonable accommodation to participate in the application or interview process, or to perform the essential functions of this role, please contact us.
San Francisco Lactation Notice
Only applicable for San Francisco Candidates: Under the San Francisco Lactation in the Workplace Ordinance, we will provide written notice of lactation accommodation rights, and this notice will automatically be given upon hiring, any inquiry of parental leave or lactation accommodation.
#RTA
Requirements
- CMS publishing experience
- Analytic tool experience; Adobe
- Inter web request experience
Responsibilities
- Create, modify, and maintain content for global marketing websites and other owned & operated web properties
- Lead new website launches in new markets with cross-functional teams
- Create standard operating procedures (SOPs) for all website work and maintain all documentation related to the website on the internal Wiki
- Build and maintain a complete web testing strategy and roadmap
- Lead website performance analytics, including KPIs, testing plans, and optimization across all countries
- Define and plan the global web strategy, including website architecture, user experience, feature enhancements and localization process
- Serve as technical subject matter expert for digital experiences, analytics, SEO, web production and system integrations
- Maintain high standards of QA and attention to detail while publishing content across web properties
- Collaborate with cross-functional teams to maximize reach of web content efforts and ensure alignment across channels and teams
- Manage multiple priorities as an independent, self-starter with excellent time management
Benefits
Skills
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