Assistant Marketing Manager

About

Responsibilities

• Develop and implement a comprehensive content strategy that aligns with the company's objectives, target audience, and brand identity.
• Drive brand awareness, audience engagement, and lead generation through strategic content marketing initiatives.
• Produce high-quality, impactful content across various platforms, including websites, blogs, social media, and email marketing campaigns.
• Optimize content for search engine performance (SEO) while maintaining consistent brand messaging and tone of voice.
• Collaborate with cross-functional teams to gather insights and create content that supports marketing efforts, product launches, and thought leadership initiatives.
• Assist the Senior Marketing Manager with the development, execution, monitoring and evaluation of strategic marketing plans
• Constantly providing new and innovative ways to drive brand growth and engagement online and at retail
• Works closely with various agencies (Media, Market Research, PR, Influencer, etc.) to execute brand initiatives
• Manage influencer outreach programs to create educational content for various digital channels (Organic and Paid)
• Conceptualize, brief and manage inhouse video’s and photoshoots

Benefits

• Premium Medical Insurance Coverage
• 401(k) Savings Plan
• Paid Time Off (PTO) based on seniority
• Paid Holidays

Additional Workplace Offerings

• Annual Bonus Plan
• Onsite Employee Fitness Center with Indoor Racquetball Court and Yoga Room
• Summer Fridays
• Complimentary Gourmet Breakfast, Lunch, and Dinner
• Relocation Support for New Hires
• Work Anniversary Recognitions
• Congratulatory & Condolence Gifts
• Employee Referral Bonus Program
• License/Certification Reimbursements
• Corporate Employee Discounts
• Visa Sponsorships (100% paid by the company) i.e., New H-1B, H-1B Transfer, O-1, and Green Card
• Commuter Support (Shuttle Bus Program and EZPass Support)
• Vehicle Perks

Qualifications

• Education: Bachelor of Arts (B.A): Marketing (Required)
• Work Experience: 2 - 4 years of relevant experience or industry exposure in a related field

Skills

• Adobe Acrobat
• Brand Management
• Business Administration
• Canva (Software)
• Communication
• Journalism
• Marketing Campaigns
• Media Advertising
• Public Relations Marketing

Compensation

The anticipated compensation range is $22.75 - $44.50 USD Hourly. Actual compensation will be determined based on various factors including qualifications, education, experience, and location. The pay range is subject to change at any time dependent on a variety of internal and external factors.