B2B Digital Marketing Manager – GCC

Digital Marketing Manager (B2B / Industrial) – GCC

Company Profile

Mungo Befestigungstechnik AG is a leading company in the development, manufacturing, and distribution of high-quality fastening technology products that provide added value to professional customers in the construction industry and building maintenance sector.

Location

Remote (GCC Region)

Role Overview

The Digital Marketing Manager will be responsible for developing and executing Mungo’s digital marketing strategy for our B2B markets in close collaboration with the Head of Digital Channels; and with input from Sales and Management. This role focuses on industrial and construction-related B2B marketing.

Key Responsibilities

Digital Marketing Strategy

• Develop and continuously refine Mungo’s digital marketing strategy aligned with business and sales priorities
• Work closely with Management and Sales to define target markets, ideal customer profiles, and key decision‑makers
• Translate business input into clear target audiences, channel selection, messaging, and budget allocation
• Ensure alignment of all activities with the B2B sales funnel and measurable lead generation

Digital Campaign Management

• Plan, execute, and optimize digital campaigns across LinkedIn Ads and Google/Bing (SEA)
• Manage campaign budgets and performance targets
• Plan and execute newsletter and email marketing activities
• Maintain the digital marketing calendar

Performance & Optimization

• Monitor key KPIs including campaign performance, reach, engagement, qualified leads, content performance
• Provide structured reporting and performance insights
• Drive continuous optimization and efficiency improvements

Required Skills & Experience

• 4–7 years of experience in B2B digital marketing
• Experience in industrial, construction, engineering, or technical sectors preferred
• Strong understanding of B2B buying processes and sales funnels
• Ability to translate business input into structured marketing plans
• Experience with SEA, LinkedIn Ads, and email marketing
• Confident handling of paid media budgets
• Strong English communication skills

Why Mungo?

• Established Swiss company with more than 55 years of experience in fastening technology
• Globally active company with a strong international footprint
• Opportunity to work across multiple international markets
• Opportunity to shape and structure digital marketing with exposure to diverse regions and customer segments

Job Type

Full-time

Experience

• B2B Marketing: 4 years (Required)