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Channel Marketing Manager - Bank and Financial Services

Paychex

Allentown · On-site Full-time Mid Level $89k – $125k/yr Yesterday

About the role

About

Since 1971, Paychex has been at the forefront of simplifying HR, payroll, and benefits for American businesses. Our digital HR technology and advisory solutions cater to the changing needs of employers and their employees. With our award-winning training and endless opportunities for growth and development, you can build a lifelong career with us. We pride ourselves on fostering an inclusive and innovative culture. Our leaders are here to support your career journey; they and our dedicated employees embody the values that drive us to support each other, our clients, and our communities. Join us to pursue your passion and unleash your potential.

We are seeking a dynamic and strategic Channel Marketing Manager to spearhead our marketing efforts with key partners in the Bank and Financial Services sector. This role requires an individual with a robust marketing background, proven experience in managing partner and vendor relationships, and the ability to thrive in a fast-paced, strategic environment.

The Channel Marketing Manager for Bank and Financial Services will drive strategic marketing initiatives and foster strong partnerships with key vendors and partners in the sector. This role involves coordinating closely with various Paychex functional areas and the Sales organization to ensure seamless operational support and maximize program opportunities. Candidates must excel in a fast-paced environment, leveraging their marketing expertise and relationship management skills to enhance partner success and drive growth.

Responsibilities

  • Develop and execute comprehensive marketing strategies to drive growth and enhance partner collaboration within the Bank channel.
  • Drive channel enablement activities by creating compelling marketing materials, training resources, and communication tools to empower partners for success.
  • Cultivate and maintain strong relationships with key banking partners and their marketing resources, ensuring alignment with business objectives for both Paychex and our partner Banks.
  • Facilitate effective communication and collaboration channels between internal teams and external partners, ensuring seamless execution of marketing campaigns.
  • Work closely with the Sales organization to develop and coordinate program execution, ensuring maximum utilization of opportunities and driving growth.
  • Collaborate closely with cross-functional marketing and operations teams to promote and support partner initiatives.
  • Analyze market trends, partner performance, and competitive activities to inform strategic decisions and optimize marketing initiatives.
  • Monitor and report on the performance of marketing campaigns, providing actionable insights to enhance future strategies.

Qualifications

  • Bachelor's Degree - Required
  • Master's Degree - Preferred
  • 6 years of experience in Marketing and/or relationship management capacity.

Compensation

  • Starting base pay range: $89,320 - $125,000 (base pay only; total compensation may vary based on location, skills, education, and experience).

Live the Paychex Values

  • Act with uncompromising integrity.
  • Provide outstanding service and build trusted relationships.
  • Drive innovation in our products and services and continually improve our processes.
  • Work in partnership and support each other.
  • Be personally accountable and deliver on commitments.
  • Treat each other with respect and dignity.

What's in it for you?

  • We value your well-being: We provide over 21 comprehensive rewards, including medical coverage, virtual wellness classes, tuition reimbursement, 401(k) + employer match, adoption assistance, financial assistance, and much more.
  • We value your time: From paid time off to company holidays, culture days, and comprehensive work-life balance programs, we will ensure you have the flexibility you need to be your best.
  • We value your development: Our award-winning training and development programs empower our employees with ongoing learning opportunities to give you the building blocks to grow your career.
  • We value your perspective: Our company culture reflects the diversity of our employees. We want you to be you and your voice to be heard.
  • We value our communities: We offer paid time off for volunteerism and promote many company-wide and local initiatives that benefit organizations you care about.

Note: The benefits described apply to full-time employees. Benefits for part-time, contract, and intern roles may vary.

Equal Opportunity

Paychex is an equal opportunity employer. We are committed to fostering a respectful and inclusive workplace where all individuals are treated fairly and evaluated based on their qualifications, experience, and merit. We comply with all applicable federal, state, and local laws prohibiting discrimination in employment.

Skills

communicationdigital marketinggo-to-market strategyleadershipmarket researchmarketingmarketing communicationsmarketing managementmarketing strategiespaychexrelationship managementsalessales presentations

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