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Chief Marketing Officer

QUNECTED

South Africa · On-site Full-time Executive 2w ago

About the role

A profitable, fast-growing trading SaaS platform is searching for a Chief Marketing Officer to build a repeatable, scalable growth engine.

This is not a zero-to-one role. The business already has: • Strong retention with long-term subscribers (some paying for 6+ years) • Consistent inbound demand (100+ leads/day) • An engaged Discord community, multiple product lines, and a founder with a significant personal brand The challenge is turning strong interest into predictable, efficient, founder-independent growth. • *The Opportunity** • *You will take full ownership of the growth ecosystem and transform a high-interest, founder-led business into a structured, performance-driven machine. This is a rare chance to step into a business with real traction and shape what it becomes.** • *Key Responsibilities** • Own the full funnel: acquisition, activation, retention, referral, and revenue • Rebuild and optimize conversion across high-volume inbound traffic • Design and implement a scalable marketing operating system with clear KPIs • Lead paid acquisition strategy (Meta and beyond) with proper attribution and creative testing • Build lifecycle marketing across email, onboarding, upsell, and winback • Create a content repurposing engine that scales the founder's reach without depending on it • Align with product on positioning, pricing, and GTM for each product pillar • Build and manage a lean, high-performance team of internal hires, agencies, and freelancers • *What Success Looks Like (First 6 Months)** • Meaningful improvement in conversion from inbound to paid users • Profitable acquisition with clear CAC:LTV visibility • A marketing ecosystem that generates pipeline independent of founder posting • A repeatable launch playbook across product lines • *Ideal Profile** • Proven CMO or Head of Growth experience in SaaS and/or fintech • Deep understanding of subscription models, retention, and Stripe-based revenue • Highly structured, process-driven operator who builds systems before teams • Comfortable being hands-on in a scaling, founder-led environment • High-velocity executor who does not need a perfect brief to start moving • *Compensation** • Competitive salary, flexible based on experience and value created • Profit share and equity potential for the right candidate • Built for long-term, outcome-aligned partnership • *How to Apply** • *Send your CV and a short note on why this role is the right fit for you to**

mona@tcg.africa or mona@qunected.com

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