Data Scientist - Marketing

About

Experienced data scientists will find a full-time opportunity as a Data Scientist - Marketing, responsible for advising on analysis techniques, collaborating on data gathering, and conducting exploratory analysis, with the flexibility to work remotely or from the Lititz, PA office.

Responsibilities

• Advise on analysis and modeling techniques to generate actionable insights and drive value
• Collaborate with analytics engineers to implement advanced statistical methodologies
• Maintain and update Media Mix Models and design experiments to improve attribution models

Qualifications

• Minimum 2 years of professional experience in Data Science or a PhD in a quantitative field
• Advanced proficiency in Python and SQL with a strong foundation in statistical methods
• Hands-on experience with experimentation and causal inference frameworks
• Proven ability to partner with marketing teams to analyze experiments and inform strategies
• Experience building or refining Media Mix Models and Multi-Touch Attribution models