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E-commerce Marketing Analytics Manager

Namshi.com

India · On-site Full-time Senior 2w ago

About the role

About

As a Senior Analyst in Digital Marketing at Namshi, you will play a crucial role in owning and scaling a performance marketing channel within the e-commerce industry. Your responsibilities will include planning, executing, optimizing, and reporting on marketing performance to drive measurable business growth. Your role will demand strong analytical skills, commercial thinking, and hands‑on campaign execution experience.

Join Namshi as a Senior Analyst in Digital Marketing to leverage your skills in data‑driven decision‑making and contribute to the growth of a dynamic e-commerce environment. As a Senior Analyst in Digital Marketing at Namshi, you will play a crucial role in owning and scaling a performance marketing channel within the e-commerce industry. Your responsibilities will include planning, executing, optimizing, and reporting on marketing performance to drive measurable business growth. Your role will demand strong analytical skills, commercial thinking, and hands‑on campaign execution experience.

Key Responsibilities

  • Own a digital marketing channel end‑to‑end, including planning, execution, optimization, and reporting
  • Manage campaign budgets to ensure performance meets revenue and ROAS targets
  • Analyze campaign performance, customer behavior, and conversion funnels
  • Identify optimization opportunities through data analysis and testing
  • Collaborate closely with product, analytics, finance, and creative teams
  • Develop dashboards and performance reports for stakeholders
  • Drive incrementality through structured testing and experimentation
  • Provide support for automation, tracking implementation, and attribution improvements

Key Responsibilities:

  • Own a digital marketing channel end‑to‑end, including planning, execution, optimization, and reporting
  • Manage campaign budgets to ensure performance meets revenue and ROAS targets
  • Analyze campaign performance, customer behavior, and conversion funnels
  • Identify optimization opportunities through data analysis and testing
  • Collaborate closely with product, analytics, finance, and creative teams
  • Develop dashboards and performance reports for stakeholders
  • Drive incrementality through structured testing and experimentation
  • Provide support for automation, tracking implementation, and attribution improvements

Qualifications Required

  • 4+ years of performance marketing experience
  • Experience in e-commerce or agency‑side management of e-commerce clients
  • Strong numerical and analytical skills
  • Proficiency in Advanced Excel/Google Sheets
  • Experience with attribution tools and analytics platforms
  • Solid understanding of paid channels such as Google, Meta, Snapchat, etc.
  • Ability to independently manage budgets and performance targets
  • SQL knowledge is a strong plus

Qualifications Required:

  • 4+ years of performance marketing experience
  • Experience in e-commerce or agency‑side management of e-commerce clients
  • Strong numerical and analytical skills
  • Proficiency in Advanced Excel/Google Sheets
  • Experience with attribution tools and analytics platforms
  • Solid understanding of paid channels such as Google, Meta, Snapchat, etc.
  • Ability to independently manage budgets and performance targets
  • SQL knowledge is a strong plus

Join Us

Join Namshi as a Senior Analyst in Digital Marketing to leverage your skills in data‑driven decision‑making and contribute to the growth of a dynamic e-commerce environment.

Requirements

  • Experience in e-commerce or agency-side management of e-commerce clients
  • Strong numerical and analytical skills
  • Proficiency in Advanced Excel/Google Sheets
  • Experience with attribution tools and analytics platforms
  • Solid understanding of paid channels such as Google, Meta, Snapchat, etc.
  • Ability to independently manage budgets and performance targets

Responsibilities

  • Own a digital marketing channel end-to-end, including planning, execution, optimization, and reporting
  • Manage campaign budgets to ensure performance meets revenue and ROAS targets
  • Analyze campaign performance, customer behavior, and conversion funnels
  • Identify optimization opportunities through data analysis and testing
  • Collaborate closely with product, analytics, finance, and creative teams
  • Develop dashboards and performance reports for stakeholders
  • Drive incrementality through structured testing and experimentation
  • Provide support for automation, tracking implementation, and attribution improvements

Skills

ExcelGoogle SheetsMetaSnapchatSQL

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