Founding Product & GTM (Go-To-Market) Lead
Kreatoors.ai
About the role
Company Description
Kreatoors.ai is dedicated to empowering businesses and individuals by providing cutting-edge tools and services for employee advocacy and personal branding. With a focus on helping organizations amplify employee-generated content and enhance their employer branding, Kreatoors unlocks the potential for sustainable brand equity growth. Our mission is to enable professionals and companies to build meaningful connections and achieve measurable results. At Kreatoors, we bridge the gap between personal and organizational influence.
Role Description
This is a contract-based, initially equity based role for a Founding Product & GTM (Go-To-Market) Lead at Kreatoors.ai. The individual will be responsible for creating and executing product strategies, managing development roadmaps, and aligning go-to-market initiatives with business objectives. Day-to-day tasks include collaborating with cross-functional teams, conducting market research, defining user personas, developing marketing campaigns, and partnering with leadership to drive adoption and revenue growth.
Qualifications
- Strong expertise in Product Management, Product Strategy, and Roadmap Planning
- Experience in Go-To-Market (GTM) strategy, Marketing, Sales Enablement, and Business Development
- Proficiency in Market Research, User Persona Development, Data Analysis, and Customer Insights
- Knowledge of digital marketing tools and techniques, including Personal Branding, Content Marketing, and Social Media Strategy
- Exceptional leadership, communication, and collaboration skills to lead cross-functional teams effectively
- Ability to manage multiple projects, prioritize deliverables, and adapt in a fast-paced startup environment
- Prior experience in a startup environment or employee advocacy/personal branding industry is a strong advantage
- Bachelor's or Master's degree in Business, Marketing, Technology, or related field
Skills
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