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Lead Designer

CultureFly

New York · On-site Full-time Lead $90k – $100k/yr 3w ago

About the role

Company Description

CultureFly is a creative hub for pop-culture enthusiasts dedicated to designing unique, high-quality products for fans of all levels. Pop-culture at CultureFly isn't just entertainment—it's a lifestyle, a way of connecting with others, and building a strong community. The company is known for producing innovative subscription boxes such as the Pusheen Box, The Nick Box, and Star Wars Galaxy Box. CultureFly's team is passionate about self-expression through shared fandoms and delivering products that resonate with fans worldwide.

Position Summary

We are hiring a Lead Designer to develop Christmas & Seasonal product collections across multiple consumer product categories. This role will manage the day-to-day creative design development from concept through production.

Our ideal candidate has experience building seasonal assortments for Mass Market/Specialty retail, understands how to translate trends into commercially viable products, and can manage multiple categories and timelines simultaneously. Experience in licensed and private branded products is required.

Responsibilities

Design & Creative Development

  • Develop seasonal product collections across a wide range of product categories.
  • Create original concepts, artwork, packaging, and product direction for holiday programs.
  • Build cohesive assortments that support retail strategies and brand positioning.
  • Translate trend research into clear product opportunities.

Product Categories

  • Home décor – ornaments, garlands, etc.
  • Plush & Novelty
  • Small soft and hard goods – hydration, accessories, stationery, etc.
  • Collectibles
  • Outdoor seasonal décor

Trend & Market Research

  • Research trends in holiday décor, gifting, color, lifestyle, and retail.
  • Analyze market opportunities and competitive assortments.
  • Develop trend presentations, mood boards, and seasonal direction.
  • Identify opportunities for new product categories and seasonal programs.

Product Development

  • Collaborate with Creative Director on product line design and development.
  • Prepare design specifications and production-ready files.
  • Review samples and prototypes to maintain design accuracy and product quality.
  • Manage development timelines and seasonal deadlines.

Team Collaboration

  • Manage day-to-day design tasks.
  • Participate in creative reviews and product presentations.
  • Work cross-functionally with sales, licensing, marketing, and product development teams.
  • Present concepts to internal stakeholders.

Qualifications

  • 5+ years of experience in product design - Christmas and Seasonal programs for Mass Market/Specialty Retailers.
  • Experience designing across multiple consumer product categories.
  • Strong understanding of seasonal trends and retail assortments [high/low.]
  • Proficiency in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign.
  • 3D modeling a plus
  • Experience preparing artwork and files for production.
  • Strong organizational and communication skills.
  • Ability to manage multiple projects and deadlines.
  • Full product lifecycle.
  • Licensed and Private Brand product experience.
  • Overseas manufacturing and development experience.

Salary

$90k - $100k DOE

Skills

Adobe Creative SuiteAdobe IllustratorAdobe InDesignAdobe Photoshop

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