Lifecycle Marketing Strategy, Planning & Ops Manager

About the Role

The Lifecycle Marketing Strategy, Planning & Ops Manager plays a critical role in establishing the strategic operating rhythm for Customer Lifecycle Marketing. This position ensures lifecycle initiatives remain aligned to overarching business priorities by developing strategic roadmaps, defining end-state goals, tracking key milestones, and driving visibility into progress across stakeholders. The manager brings structure, transparency, and operational discipline to the organization, enabling teams to execute with greater clarity and accountability. The ideal candidate combines strategic planning, program management, and communication expertise to keep cross-functional initiatives on track, facilitate collaboration, and support informed decision-making.

Your Impact

• Establishes and drives a strategic operating rhythm across Customer Lifecycle Marketing to ensure initiatives remain aligned with business priorities and objectives.
• Helps to align cross functional teams around shared goals and outcomes.
• Works with leadership to define strategic roadmaps that clearly define end state, key results, as well as key milestones.
• Delivers transparent, timely updates to leadership and stakeholders on progress toward strategic goals, including risks, blockers, and areas requiring decision or escalation.
• Creates operational rigor and accountability by improving organizational processes, governance, and visibility across lifecycle marketing initiatives.
• Serves as a strategic partner to leadership by organizing priorities, clarifying tradeoffs, and helping guide execution against long-term objectives.

Minimum Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• 6-10 years of experience in strategy, comms, change management, or related field
• Experience coordinating cross-functional initiatives and working with multiple stakeholders
• Demonstrated ability to manage project plans, timelines, milestones, and deliverables
• Experience preparing status updates, reporting, or presentations for senior leadership and stakeholders

Preferred Qualifications

• Communications certification
• Strong organizational, planning, and communication skills with the ability to manage multiple priorities
• Experience supporting organizational strategy, either in marketing or outside of marketing
• Experience working within lifecycle marketing, digital marketing, or customer journey programs
• Experience creating executive-ready summaries that clearly communicate progress, risks, and next steps
• Strong analytical and problem-solving skills with the ability to operate in ambiguity

Why Cisco?

At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you.

Compensation & Benefits

• The starting salary range posted for this position is $120,000.00 to $151,200.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
• Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training.
• U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance.
• Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
• U.S. employees are eligible for paid time away as described below, subject to Cisco’s policies:
  • 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
  • 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
  • Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
  • Exempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
  • 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
  • Additional paid time away may be requested to deal with critical or emergency issues for family members
  • Optional 10 paid days per full calendar year to volunteer
• For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies.
• Employees On Sales Plans Earn Performance-based Incentive Pay On Top Of Their Base Salary, Which Is Split Between Quota And Non-quota Components, Subject To The Applicable Cisco Plan.
• The applicable full salary ranges for this position, by specific state, are listed below:
  • New York City Metro Area: $145,000.00 - $210,200.00
  • Non-Metro New York State & Washington State: $129,000.00 - $187,000.00
• For quota-based sales roles on Cisco’s sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
• Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.