Marketing Manager

Evermark is a newly formed beauty and personal care company bringing together a portfolio of iconic, everyday brands with enormous reach and untapped potential: Suave, ChapStick, Q-tips, Caress, St. Ives, TIGI Bed Head, Noxzema, Pond’s, Lever 2000. These are brands people know, trust, and use daily - and we are building their next chapter.

Backed by a growth-oriented YellowWood Partners, we operate with speed, focus, and accountability. Our goal is simple: modernize these brands, accelerate growth, and build a company that consistently outperforms expectations. That means sharpening strategy, raising the bar on execution, and making smart, decisive moves across the enterprise - from how we plan and operate to how we go to market.

This is a company in motion. We are scaling quickly, building new capabilities, and creating the operating model as we go. For the right people, that means rare access, real influence, and the opportunity to help shape not just a role, but a company.

Your Role & Key Responsibilities

The Marketing Manager will support the Canada Marketing Team in creating and executing marketing activities, business operations, and innovation plans to drive growth on our iconic brands which include Q-tips, St. Ives, Pond’s, Noxzema, and more. They must be versed in all areas of brand marketing: Brand, Innovation, Insights & Strategy, and Media & Marketing Operations. Key responsibilities include:

• General business management accountability (i.e. P&Ls, budget management)
• Lead cross-functional agency teams to deliver go-to-market strategy which includes development and execution of brand campaigns, asset adaptations, and omni-channel programs (including special pack and displayer development)
• Partner with Sales team to support annual planning process which includes development of customer sell-in materials and customer support plans
• Own key processes such as category and brand analytics reporting, artwork review and approvals, content management, etc.
• Collaborate closely with U.S. Marketing teams to represent Canada’s needs in innovation, sharing learning about consumer, category and customers and ensuring unique market needs are delivered on time.
• Support the team in unlocking growth opportunities for the Canadian business
• Keep a pulse on the latest consumer trends and marketing tactics to drive thought leadership and experimentation within the marketing organization

Your Attributes

• A self-starter who brings a collaborative approach to teamwork with experience in working with and leading cross-functional teams to deliver business objectives
• A problem solver who is resourceful and demonstrates a strong bias for action along with willingness to “roll up their sleeves” and get it done
• A strategic thinker who has an ability to derive insights from data and develop the insights into opportunities for growth, championing ideas into execution
• An experienced marketer who has worked with interagency teams to develop and execute brand campaigns that have delivered impactful results through sharp insight and on-going experimentation and optimization

What You’ll Need To Succeed

• 5+ years marketing experience in consumer products industry, ideally on beauty or personal care brand, including the development and implementation of successful marketing plans for new and existing products
• Ideal, but not required, experience working with U.S. brands looking to grow and expand in the Canadian market
• Understanding of digital, social, e-commerce, and retail landscapes
• Interpersonal and communication skills, especially in remote work environments
• Clear demonstration of project management and leadership skills
• Analytical skills with an ability to distill key information and make recommendations
• Financial acumen with experience in P&L management through to profit realization
• Ability to develop and nurture strong relationships both internal to Elida Beauty and externally with agencies, third parties, and other stakeholders
• A passion and dedication to staying culturally and socially connected

People Who Thrive Here

We look for people who take ownership, move with urgency, and care deeply about results.

Across every level and function, success here comes from thinking like an operator; not waiting to be told what to do but seeing what needs to happen and driving it forward. The individual must be comfortable working across teams, influencing without hierarchy, and making progress even when the path isn’t perfectly defined.

This is a fast-moving environment with high standards and real accountability. In return, you’ll have meaningful responsibility, autonomy to lead your work, and the opportunity to grow alongside brands, and a company, that are being actively shaped.

Compensation

The base salary range for this position is $110,000 - $130,000 CAD per year. In addition, this role is eligible for an annual discretionary bonus based on individual and company performance. Actual compensation may vary based on experience, skills, and geographic location.