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Marketing Manager for Optapex - Bilingual in Korean

SBT Global, Inc.

Englewood Cliffs · On-site Full-time $65k – $85k/yr 2d ago

About the role

Company Description

While your first mission is dominating the Amazon Advertising space (PPC, DSP, and AI-automation), you'll be joining a team that scales multiple IT solutions. If you're looking to master complex B2B SaaS growth and have a seat at the strategy table, this is your home.

Job Description

  • Full-Funnel Campaign Execution: Plan and execute multi-channel campaigns (LinkedIn, Google Search, Email, Webinars) targeting high-value personas from Amazon brands to IT decision makers
  • Multi-Solution Messaging: Master Amazon Ad Tech narrative (PPC, DSP, AI-Optimization) while marketing broader IT automation and enterprise SaaS solutions
  • Lead Nurture & Automation: Design and manage automated workflows in HubSpot/Salesforce to move prospects from awareness to sales-ready meetings
  • Growth Content: Author high-converting "lead magnets" such as Amazon PPC playbooks, ROI frameworks, and technical one-pagers that demonstrate our solutions' competitive edge
  • Sales Enablement: Provide the sales team with localized tools including pitch decks, competitive battlecards, and case studies
  • Performance Analytics: Own reporting on MQLs, Cost Per Lead (CPL), and pipeline attribution to ensure marketing ROI

Qualifications

  • Experience: 3+ years in B2B SaaS Growth, Demand Generation, or Performance Marketing
  • Industry Knowledge: Familiarity with Amazon Advertising ecosystem (Sponsored Ads/DSP) highly preferred; quick-study mindset for other IT domains
  • Technical Skills: Hands-on mastery of CRM/Automation platforms (HubSpot/Marketo) and Paid Social (LinkedIn Campaign Manager)
  • Strategic Writing: Ability to write sharp, professional ad copy and email sequences that cut through enterprise inbox noise
  • Analytical Skills: Strong data-driven mindset; use A/B testing to optimize targeting, channels, and messaging

Additional Information

  • Salary: $65,000 - $85,000, based on experience, skillset, and qualifications
  • Bonus: Eligible for performance-based bonus
  • Healthcare: No-cost premiums for employee and eligible dependents (medical, dental, vision, prescription)
  • Retirement: 401(k) with company match
  • Additional Perks: Complimentary lunch on-site or lunch allowance, phone stipend, Co product discounts, service awards, educational support, etc.

All your information will be kept confidential according to EEO guidelines.

Requirements

  • Hands-on mastery of CRM/Automation platforms (HubSpot/Marketo) and Paid Social (LinkedIn Campaign Manager)
  • Ability to write sharp, professional ad copy and email sequences that cut through enterprise inbox noise
  • Strong data-driven mindset; use A/B testing to optimize targeting, channels, and messaging

Responsibilities

  • Plan and execute multi-channel campaigns targeting high-value personas from Amazon brands to IT decision makers
  • Master Amazon Ad Tech narrative while marketing broader IT automation and enterprise SaaS solutions
  • Design and manage automated workflows in HubSpot/Salesforce to move prospects from awareness to sales-ready meetings
  • Author high-converting "lead magnets" such as Amazon PPC playbooks, ROI frameworks, and technical one-pagers that demonstrate our solutions' competitive edge
  • Provide the sales team with localized tools including pitch decks, competitive battlecards, and case studies
  • Own reporting on MQLs, Cost Per Lead (CPL), and pipeline attribution to ensure marketing ROI

Benefits

performance-based bonusmedical insurancedental insurancevision insuranceprescription insurance401(k) with company matchlunch allowancephone stipendeducational support

Skills

AWS LambdaAWSAmazon AdvertisingAmazon DSPAmazon PPCA/B testingAI-automationB2B SaaSCRMDemand GenerationGoogle SearchGrowth ContentHubSpotIT automationLead NurtureLinkedIn Campaign ManagerMarketoMQLsPerformance MarketingPPCSaaSSalesforce

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