Marketing Manager:in Partnerships & Events

About This Role

In this role, you will be responsible for the planning, activation, and implementation of sponsoring measures (focus on football) and events with the aim of achieving sustainable brand impact, strong fan loyalty, and clearly measurable business impact.

What to Expect

• Holistic responsibility for the implementation and activation of sponsoring engagements
• Planning, conception, and execution of events, as well as hospitality and experience formats
• Development and implementation of target group-oriented activations along the fan and customer journey (online & offline)
• Further development of sponsoring, content, digital, and social concepts with a focus on strong brand experiences
• Management and coordination of partners, clubs, agencies, and internal stakeholders
• Responsibility for budget management, quality assurance, and adherence to standards and guidelines
• Monitoring, reporting, and continuous optimization of measures based on relevant KPIs

Benefits

Mobility

• Free parking spaces
• Financial contribution to public transport
• Pool vehicles for business appointments

Insurances

• Above-average – 100% wage continuation
• Full financing of sickness daily allowance insurance by the employer

Family

• 18 weeks of paid maternity leave with the possibility of extension
• 4 weeks of paid paternity leave

Development

• Internal training in our own academy
• Financial contribution to external further education

Recreation

• At least 5 weeks of vacation
• Possibility to purchase additional vacation days and unpaid leave

Discounts

• Attractive discounts in the Brack online shop
• Lunch discounts
• Staff restaurants in Mägenwil and Willisau

What You Bring

• Completed degree (HF/FH/Uni) in Marketing, Communications, Business Administration, or Sports/Event Management
• Several years of professional experience in marketing, sponsoring, or event management
• 3–5 years of experience in (sports) sponsoring, ideally in the football environment or with leagues/clubs
• Experience in activating sponsoring partnerships as well as in matchday and fan activations
• In-depth knowledge of content, digital, and social marketing (e-commerce is a plus)
• Fluent German and good English skills (French is a plus)
• Proactive, structured, and resilient personality with a high degree of personal responsibility, creativity, and team spirit

Contact

Are you interested or do you have further questions?

Eveline Icobas is happy to assist you with any questions.

eveline.icobas@brackalltron.ch

LinkedIn

The easiest way to reach us is through our application tool – you can upload your documents securely and quickly there.

Note: We do not consider applications from recruitment agencies for this position.

About Us

"Together we shape the commerce of tomorrow." Brack.Alltron employs around 1300 people and generates over one billion in revenue. The company exists because one person had the courage to find and follow new paths. Our success story shows that together, something great is created through each individual, and we love our uniqueness. We set ambitious goals, and it is very important to us that we act responsibly, support and challenge each other, and enjoy what we do every day.

Our Application Process

• You create your profile in our career portal and apply directly online for the advertised position.
• You will immediately receive a confirmation of receipt and within a maximum of 10 working days, you will receive feedback on the next steps.
• While you show us your patience, we take personal time to review your application and define the next steps.
• If your documents convince us, we will get to know each other via a live video call or in a personal interview.
• The "match" is mutually confirmed. Then we proceed to the second interview round where you will get to know your future workplace and the team.
• YES – we have chosen each other! The employment contract will be sent to you digitally, and after signing the contract, you will receive access to our internal communication channels, and at the same time, we will prepare your onboarding process.