Online Marketing Campaign Specialist (a) 80 - 100%

About Axonlab

We are Axonlab: Personalized Diagnostics, Practice Software, Life Science. Our over 450 experts live and breathe healthcare. From sample to result, from pipette tip to the entire laboratory – together we create individual solutions with strong support. For hospitals, doctors, private laboratories, research, and industry across Europe.

Every day, we collectively contribute to improving healthcare for people in Europe.

For us, this means "We Care" – for people, for the team.

Your Role

As a maternity cover in our team in Baden-Dättwil, we are looking for you as an Online Marketing Campaign Specialist (a) 80 - 100% (fixed-term from immediate effect until February 2027 with the possibility of a permanent position).

Your Day as an Online Marketing Campaign Specialist

• You plan and execute online marketing campaigns for various specialist areas and Axonlab branches in Europe and support their ongoing optimization.
• You conceptualize and create content for the website, landing pages, and newsletters (e.g., teasers, blog articles, campaign texts) and implement them independently in the respective systems. You also create topic-specific landing pages for marketing activities and make minor adjustments in the backend and HTML.
• You implement measures in the Google Stack (e.g., Search, Performance Max, or Display campaigns) and evaluate their performance.
• You optimize website content for SEO in collaboration with our Digital Unit (technical SEO) and use tools like SE Ranking and Google Analytics to analyze website performance.
• You coordinate online marketing activities between marketing, the Digital Unit, and specialist areas, acting as a hub for internal and external stakeholders and service providers.
• You ensure that online marketing measures comply with the company's CI/CD guidelines and contribute to a consistent brand presence.

Your Profile as an Online Marketing Campaign Specialist

• You are a marketing professional with a desire to shape things and have work experience in online marketing / campaign management following appropriate training.
• Performance marketing and digital innovations are your passion.
• You are very familiar with Google Analytics, Google Ads, and the LinkedIn Campaign Manager and ideally have experience in creating digital advertising formats.
• You enjoy working independently in a small team where you can contribute your ideas and your creativity is valued.
• As a team player, you are an organizational talent and convince with entrepreneurial and coordinative thinking and action.
• You ideally have work experience in the healthcare industry, medical diagnostics, pharmaceuticals, or life sciences.
• You have fluent German and very good English skills and a flair for text. French language skills are a plus.
• You are flexible, resilient, and describe yourself as a service provider with heart.

What We Offer

We offer you a varied and challenging role with a high degree of personal responsibility. You will work in a position that is centrally important to us, where you can demonstrate your broad expertise and high quality standards daily. Comprehensive onboarding is a matter of course for us.

The (a) in the job title? It stands for great diversity. Everyone is welcome here who wants to make a difference with us and advance themselves and us.

Your Path to the Axonlab Team

Apply today and send us your application to Claudia from HR.