Performance Marketing Manager/ Digital Campaign Manager (m/w/d)

About Us

We are the consultants for the world's market leaders: highly motivated experts who, as a successful team, drive digital end-to-end business process solutions. Together, we strengthen the future of the most impressive companies in the world from mechanical and plant engineering, automotive, life sciences, pharma, and chemistry, with whom we have much in common.

Our excellent reputation with hidden champions opens doors for you to challenging projects with unique design possibilities. Become part of one of the best and most reliable consultancies and take advantage of diverse development opportunities. As a dedicated team member, you can quickly take on responsibility and grow beyond yourself with us. You will meet a strong team that sticks together and truly wants to make a difference.

Role Objective

As a Performance Marketing Manager, you will be responsible for the planning, implementation, and continuous optimization of data-driven marketing campaigns for image building and qualified lead generation.

You will report to the Head of Digital Marketing.

What to Expect

• Planning and implementation of data-driven digital B2B marketing/lead generation campaigns in collaboration with marketing, specialist, and sales departments
• Conception and content development of campaign goals, such as landing pages, micro-sites, and other digital offerings in collaboration with specialist and marketing departments
• Operational campaign management on platforms such as LinkedIn, Google, Display / Programmatic, Retargeting
• Use of AI to optimize targeting, ads, and performance
• Expansion of marketing automation and tracking infrastructure
• Campaign analysis and performance management
• Development of dashboards and reporting

What We're Looking For

• 5 years of experience in implementing data-driven B2B performance marketing campaigns, ideally in the consulting, technology, or professional services environment, as well as demonstrable success in generating qualified leads

• In-depth experience with performance marketing tools and platforms (e.g., LinkedIn Campaign Manager, Google Ads, Programmatic, Marketing Automation, Tracking & Analytics)
• Solid experience in the area of responsibility as well as hands-on experience in the conception and production of relevant campaign elements (audience building, target content, ads, targeting and funnel mechanics, KPIs)
• Experience with AI tools
• Strong analytical skills with a focus on performance data, reporting, KPI definition, and dashboarding
• Fluent German and English language skills
• Experience in an international context is an advantage
• Team player with humor, passion, and a structured, self-reliant, and results-oriented approach to work

Our Benefits

Training and Development

• Specialized training and further education opportunities

Corporate Health Promotion

• Subsidy for company pension, additional insurance, various sports activities such as Urban Sports Club, Yoga, etc.

Events

• Consultant days, Christmas party, summer party, team events, alumni meetings, anniversary celebrations and trips

Bonuses

• Attractive salary models, employee referral bonuses

Working Hours

• Flexible working time models, mobile working, 30 days of vacation, workation

Equipment

• Company mobile phone (iPhone), notebook / Macbook, employee PC program, ergonomic workstations, free drinks, common areas with a feel-good atmosphere

Mobility

• Mobility allowance, Bahncard, Jobrad

Allowances

• Subsidies for kindergarten/daycare and extraordinary allowances depending on life situation and length of service

Department: Corporate Functions Filter: Work Experience: Professionals Practice: Intern Contact Person: Dennis Keller