Principal Data Scientist- Mortgage Sales & Strategy Analytics

## Overview

Citizens’ Enterprise Data & Analytics (ED&A) is hiring a Mortgage Sales & Strategy Principal Data Scientist to provide analytics leadership focused on Mortgage sales and strategy. The role centers on proactively retaining existing customers and acquiring new customers by applying data, programming, models, and analytics to support sales outreach and optimization. The initial emphasis is on driving growth through the Enterprise Smart Leads operation that centralizes sales lead generation and coordinates customer outreach.

### How this position works with the business

As the Mortgage Sales & Strategy Principal Data Scientist you will be responsible for generating, distributing, assessing and optimizing data-driven sales leads provided to virtual and retail Mortgage Loan Officers to enable proactive customer outreach. You will often act as the primary analytic point of contact for Mortgage business partners while also working within the broader Enterprise Smart Leads team at the direction of a Data Science Manager.

Day-to-day you will develop expertise on all Mortgage sales-related data; build, execute, and maintain programs that generate customized, data-driven Mortgage-focused leads; create and present analyses aimed at optimizing performance; and lead reporting and communications with management regarding performance and strategy. Knowledge of the home lending area and experience with home lending data is a plus but not required; experience in the financial services industry is preferred.

### Typical activities and focus areas

- Conduct customer segmentation analyses and scoping to support Mortgage lead strategy development, assessment and revision.

- Apply advanced analytics to engineer customized, data driven, timely sales leads focused on Mortgage retention and acquisition.

- Continually optimize lead distribution across Virtual/Retail loan officers using advanced analytics.

- Maximize production by providing an optimal number and mix of leads across channels.

- Develop and optimize lead scoring/prioritization within an overall sales lead strategy framework.

- Investigate and evaluate Mortgage lead programs on an ongoing basis and prepare performance updates and special analyses.

- Regularly engage with Mortgage business partners to stay aligned on shifting business strategies and discuss application of data and analytics to Mortgage strategy and sales.

- Oversee ongoing execution and generation of data driven Mortgage sales leads and maintain and improve processes/programs for generating and delivering sales leads and related information flows.

- Manage and analyze call disposition data to optimize lead selection and assess performance.

- Document and communicate analytic insights for both technical and non-technical audiences, often within an Agile working structure.

- Develop and implement experimental designs to meet business objectives, continuously innovate through exploration of new techniques, platforms and data sources, and automate standard procedures including data flows, monitoring, & quality control.

### Skills, education and experience

We require a Master’s (or beyond) in a quantitative discipline such as Statistics, Mathematics, Computer Science, Data Science/Analytics, Economics, Finance or related fields. Strong programming skills and ability to utilize a variety of data/analytic software languages/tools (e.g., SQL, Python, SAS, R, etc.) are expected. You must have strong written and verbal communication skills with the ability to communicate analytic results, business insights and resulting business implications to non-technical business partners.

You should be able to work in a team environment and collaborate with colleagues who have backgrounds in statistics, database development/maintenance, and information technology, and be able to lead productive engagements with business partners from an analytic perspective. The role specifies 4-7 years of experience in Analytics particularly with Financial Services applications; the minimum experience called out is 4 years.

### Schedule, compensation and benefits

- Hours per Week: 40

- Work Schedule: Monday

- Friday

- Hybrid: 4 days per week on site, 1 day remote

The salary range for this position is $157,000 - $197,000 per year, plus an opportunity to earn additional incentive earnings. Actual pay is based on various factors including but not limited to the budget, work location, and relevant skills and experience.

Citizens offers competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more. Note, Citizens’ paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit https://jobs.citizensbank.com/benefits.

### Compliance, privacy and background checks

Citizens is an Equal Employment and Opportunity Employer and provides equal employment and advancement opportunities to all colleagues and applicants without regard to protected categories. Any offer of employment is conditioned upon the candidate successfully passing a background check, which may include initial credit, motor vehicle record, public record, prior employment verification, and criminal background checks. Results are individually reviewed with consideration of legal requirements and the nature and gravity of any background history.

We expect the person in this role to be collaborative, technically capable, and able to translate analytic insight into practical sales and strategy improvements for our Mortgage business partners while working in an Agile team environment.