Product Marketing Executive

About

In partnership with Morgan McKinley, Ei Electronics is continuing to grow and is now looking to hire a Product Marketing Executive to join its team. This position is based at the company's Global Headquarters in Shannon and will play a key role in developing compelling marketing content and supporting the delivery of Ei's Global Partner Program for an expanding international customer base.

Role & Responsibilities

• Create and manage a wide range of marketing materials, including presentations, case studies, brochures, white papers, and digital assets.
• Equip international sales teams with effective tools and content to support customer engagement and conversion.
• Oversee the development and distribution of digital marketing content across various channels and platforms.
• Work closely with global partners to plan and execute joint marketing initiatives and campaigns.
• Coordinate and track campaigns across social media, email, and print, ensuring alignment with overall strategy.
• Collaborate with internal stakeholders and external agencies to deliver high-quality, brand-consistent outputs.
• Maintain and organise a central repository of marketing assets, while monitoring performance using relevant KPIs.
• Carry out market analysis and competitor research to inform messaging, positioning, and campaign planning.
• Ensure consistent brand representation across all communications and marketing activities.

The Person

• Degree-level qualification in Marketing, Business, Communications, or a related field.
• 3-5 years' experience in a similar role, preferably within a B2B environment.
• Strong familiarity with digital marketing tools and content creation platforms (such as Adobe, WordPress, Canva).
• Proven experience working with and managing external agencies or suppliers.
• Excellent written and verbal communication skills, with strong attention to detail in copywriting and proofreading.
• Highly organised with solid project management and time management capabilities.
• Creative thinker with the ability to handle multiple priorities in a fast-paced environment.

Skills

• Marketing
• Product
• SEO
• Campaigns