Sales/marketing manager

About the Role

As a Digital Marketing Manager at Schoolcanvas, your role will involve planning, developing, and executing digital marketing strategies to enhance the online presence and outreach of the company. Your primary responsibilities will include:

Responsibilities

• Managing social media platforms to ensure effective communication and engagement with the target audience
• Analyzing web traffic data to identify trends, opportunities, and areas for improvement
• Developing lead generation strategies to attract and convert potential customers
• Collaborating with the marketing team to align digital marketing efforts with overall marketing goals

Required Skills

To excel in this role, you should have proficiency in Social Media Marketing, including the ability to manage and optimize campaigns across various platforms. Your expertise in Lead Generation will be crucial, as you will be required to develop strategies to attract and convert potential customers.

Moreover, your knowledge of digital tools and strategies in Digital Marketing and Marketing will be essential for success in this role. You should also be able to utilize Web Analytics to track, measure, and optimize digital campaigns effectively.

In addition to technical skills, strong project management, communication, and problem‑solving abilities will be beneficial in carrying out your duties effectively.

Qualifications

A Bachelors degree in Marketing, Business Administration, or a related field is required for this position.

Preferred Experience

Experience in the education technology sector will be considered a plus, as it will provide you with valuable insights into the industry and its specific challenges and opportunities.

About Schoolcanvas

Join Schoolcanvas, a leading Cloud‑Based School ERP and Mobile Applications company, and be part of a team that is dedicated to providing innovative solutions to schools and students nationwide.

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As a Digital Marketing Manager at Schoolcanvas, your role will involve planning, developing, and executing digital marketing strategies to enhance the online presence and outreach of the company. Your primary responsibilities will include:

• Managing social media platforms to ensure effective communication and engagement with the target audience
• Analyzing web traffic data to identify trends, opportunities, and areas for improvement
• Developing lead generation strategies to attract and convert potential customers
• Collaborating with the marketing team to align digital marketing efforts with overall marketing goals

To excel in this role, you should have proficiency in Social Media Marketing, including the ability to manage and optimize campaigns across various platforms. Your expertise in Lead Generation will be crucial, as you will be required to develop strategies to attract and convert potential customers.

Moreover, your knowledge of digital tools and strategies in Digital Marketing and Marketing will be essential for success in this role. You should also be able to utilize Web Analytics to track, measure, and optimize digital campaigns effectively.

In addition to technical skills, strong project management, communication, and problem‑solving abilities will be beneficial in carrying out your duties effectively. A Bachelors degree in Marketing, Business Administration, or a related field is required for this position.

Experience in the education technology sector will be considered a plus, as it will provide you with valuable insights into the industry and its specific challenges and opportunities.

Join Schoolcanvas, a leading Cloud‑Based School ERP and Mobile Applications company, and be part of a team that is dedicated to providing innovative solutions to schools and students nationwide.