Technical Marketing Specialist (Investments)

Key Performance Area:

Strategic communication management: • Content messaging and positioning framework and strategy to reach clients using all available relevant mediums the marketing team has at its disposal. • Maintains strong ability to create and curate investments collateral that is required to meet the needs of individual clients and retail financial advisors. • Find ways to market investment products and services to ensure awareness and profitability • Oversees communications for consistency, relevance and effectiveness. • Contribute to cross-selling and collaboration opportunities across the value chain and various businesses.

Effective external and internal stakeholder relationships: • Providing technical marketing support to internal stakeholders in the creation and curation of value propositions. • Preparing and presenting technical analyses on product utilisation, product performance, industry and market trends, and competitors’ products and performance. • Maintaining strong relationships between internal and external stakeholders. • Track and address product and service-related complaints and identify trends and major issues to be addressed.

Research and Insights: • Researching potential consumer demands for the products and services and develop marketing strategies. • Deriving new insights and make recommendations on product positioning, sales tools and product development in order to enhance Thought Leadership of the function. • Provide competitor analyses and comparisons of products in the market.

Co-ordination of Client Events: • Assist with conceptualization and co-ordination of planned intermediary client activities and events. • Build presentations and communications required for launching, training and new business to internal stakeholders, intermediaries, clients, and media.

Personal Development: • Drive own performance and development keeping up to speed with latest knowledge and trends. • Attending industry forums and events.

Requirements: • Matric. BCom degree • Preferred tertiary Qualification (Marketing, Business, Investments). • Advantageous to be a qualified/nearly qualified actuary. • Job related experience: Investments knowledge in sales and marketing environment in the asset management industry. • Advantageous to possess broad experience within Multi-Management and Discretionary Fund Management. • Industry acumen: Financial Services / Investments/ Marketing. • Technical Marketing experience advantageous. • Consulting and sales experience will be advantageous. • Min. 5 years working experience

Technical Competencies: • Attention to detail • Business Writing Skills • Communication Skills (Verbal & written) • Numerical ability • Strong excel skills • Strong PowerPoint skills • Co-ordinator skills • Planning and organising skills

Behavioural Competencies: • Teamwork: The ability to work co-operatively with others, to be a member of a team and work towards the purpose of a common goal. • Planning and organizing: The ability to schedule and co-ordinate activities (self-and/or others) and identify the appropriate resources to perform these activities within a specific time frame in order to achieve business objectives. • Building Relationships: Developing and using collaborative relationships to facilitate the accomplishment of work goals • Information Management: Setting up ongoing procedures to collect and review information needed to manage an organization or ongoing activities within it. • Conceptualization: The ability to think in abstract terms and understand the relationships between client needs and expectations with our products and services • Verbal Communication: The ability to listen to and to verbally express ideas or facts in an articulate manner which is transparent, consistent, fluent, with conviction and holds the attention of the audience both in a group and individually. Adjust language and terminology to the profile and the needs of the target audience. • Written Communication: The ability to express ideas or facts clearly in written documentation in order that the content is understood by the target audience. • Client Centricity: Customer first, attention to detail.